Email Subject Lines

How Often Should I Email My List?

October 28, 2011 6 comments
How Often Should I Email My List?

I get asked all the time – how often should I email my list? I often answer “as many times as you can get away with.” Listen – the more they digest and consume your stuff and you educate them with your content – the better. But, I usually 100% of the time answer with […]

Read more »

Get Higher Open Rates With Split Testing Email Subject Lines

August 24, 2011 6 comments
Get Higher Open Rates With Split Testing Email Subject Lines

We all know the power of a compelling, engaging and thought-provoking email subject line. It’s the key to cracking the code of having your subscribers open your emails, read your content and click links to get to your sales pages, blog posts and landing pages. I shared all this in a previous post about the […]

Read more »